Two practices, one job: helping founder-led businesses grow.
I do the numbers at Francis Royce (fractional CFO) and the website at Sevenday Studio (design and strategy). I have built and sold two companies, which is mostly how I know that the two are never separate.
THE SHORT VERSION OF ME
Twenty years across finance, operations, and design.
Yes, design. I started at The New York Times, of all places, before I ever touched a P&L professionally. Then came a wine bar I founded and ran, a boutique hotel I acquired and turned around, an Executive MBA, a stint in Big Four FP&A, and a string of fractional CFO engagements with founder-led businesses across hospitality, professional services, and education.
I sold both of my own businesses, profitably, and learned more in those two diligence processes than any classroom could have taught me.
The nonlinear path is the point. I read financial statements like an operator because I was one. I build models like an analyst because I am one. And I still design, the way an owner does, because that is the kind of design that survives contact with a real business.
These days the work runs on two tracks: Francis Royce for the numbers, Sevenday Studio for the face a customer sees first.
Connect on LinkedInTook a boutique hotel from "the books aren't ready" to a profitable sale. Rebuilt the financials buyers actually scrutinize, normalized EBITDA and working capital, and built a data room that answered questions before they were asked.
Boutique Hotel & Spa · Exit PreparationIf any of that sounds like the conversation you need to be having:
Took a first-time founder from "I have an idea and no financials" to a funded launch. Built the model, the three-year projections, the use-of-funds, and the lender package that got the startup capital approved.
First-Time Founder · Startup FinancingRECENT WORKWhat I've actually done lately.
Cut through a "reserves look fine" story to the metric that actually mattered: days cash on hand at 43, against a healthy 60 to 90. Gave the board a cash-floor policy and a forward forecast, so liquidity became something they managed on purpose, not something they discovered in an audit.
K-8 Public Charter School · Michigan